30 minutes for Amir is a guaranteed double double.

Name another player whose first basket was a windmill jam. He's exciting. Look at how well JMax's jersey is selling. He's the #1 jersey in sales and he's a bench player.

The fans like to watch energy as well as wins.

I can see your point for a guy like Afflalo. He needs to develop and his strengths are the things that maybe your average fan wouldn't appreciate if they bought tix for 1 game and took their kids.